Having regular staff meetings in a veterinary practice is just as important as with any other business. Although meetings are generally held between the decision makers, veterinary supporting staff will also benefit from having meetings with their managers.
MailChimp is an online marketing automation platform with extremely handy email marketing related functionality. All their features, including their email marketing ones, are comprehensive in nature and very customisable, but yet fairly easy to use. Pricing is very flexible, but mainly dependents on the total amount of email recipients and ranges from free to a couple of hundred rands.
While some web writers are lucky enough to purchase stock photos to use with their web content, others might not be in that financial position. Many writers rely on images downloaded from the internet. Although internet search engines are very often used for 'borrowing' other people's images, it should be done with caution (and permission).
From a non-veterinary perspective, promoting your website and social media pages is simple, but in South Africa there are a few 'council' (SAVC) rules and regulations which cannot be neglected. Without going into too much detail about what is and what is not allowed, the best way to get your clients to know about you on the internet is to tell them. Bona fide clients, that is.